Are you reaching the people you want to reach? Do they know what you do and stand for? When you're trying to do something different or with social impact, you can drown yourself in a pool of sameness and jargon. What happens if you sound like everyone else, or worse yet, if you're constantly re-inventing?
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Are you reaching the people you want to reach? Do they know what you do and stand for? When you're trying to do something different or with social impact, you can drown yourself in a pool of sameness and jargon. What happens if you sound like everyone else, or worse yet, if you're constantly re-inventing?
It's tough to keep your brand on track, to stay relevant and consistent, and to cut through constant marketing noise. Why is that? Is it because the market changes so quickly and you're constantly reacting? Is it because your team members have a different take on what's important? Is it just that you have no time?
Fun fact: it's all of those.
Even more fun fact: We can show you how to fix that! In 3 hours!
Who this workshop is for:
nonprofits
social enterprises
socially impactful startups
small businesses
Join Demetrio Maguigad and Emily Lonigro, partners at LimeRed, for an interactive workshop on how to make decisions and progress on your branding. This workshop is part brand strategy, part tactics. We'll show you how design thinking and a step-by-step branding process will help not only align your team, but uncover the very essence of what your organization is and why it matters. Once you've done that, you'll have a measure to assess all of your messaging and collateral. You'll have made decisions. You'll have a new set of tools.
Everyone who comes gets a copy of our book, Branding for Changemakers.
We recommend at least two people from your organization attend this event. It's just easier with another person. If you're a solo entrepreneur or leader — never fear! The methods work.
Event attendees grant 2112 inc and its designees permission to utilize their image or likeness in connection with any live stream or recorded transmission or reproduction of the event, INCLUDING THE PROMOTION THEREOF, IN ALL MEDIA, WORLDWIDE AND IN PERPETUITY.
